The Kooples are a brand I have grown to be most fond of. I love there combination of both French and English heritage and there self proclaimed 'Chic Style'.
The brand has recently selected a shiny new handful of a rather beautiful couples. All dressed in this seasons must have pieces from there seldom collection. The pairs all look perfectly suited and booted, and their clear love for each other is so obviously portrayed in this editorial, giving the clothes that extra bit of curb appeal, and the use of both a picture campaign and a rather personal filmed interview gives the brand a really relatable feel.
There recent addition of a gay and lesbian couple was an interesting surprise, and one that I was most fond of. I loved how they chose two perfectly looking couples that clearly didn't fit into any normal stereotype associated with us homosexuals. Something that is refreshing and a clear step away from the homoerotic advertising we so often see in the industry.
The Kooples is a brand that knows style and knows what its customer likes. There designs are sleek and modern, but still pay homage to classic tailored styles that all style savvy couples will love.
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